At our October B Learning Lunch, Keith Scott, Director of Marketing for A to Z Wineworks, will reveal B Lab’s new marketing campaign ahead of its launch: “Vote Every Day. Vote B Corp.” Featuring fresh creative and an engagement strategy timed for just after the election, this nationwide brand campaign is designed to bring awareness and recognition to the B Corp brand through connections to everyday activities and products. Keith will discuss the history, formulation, and content of the campaign. We’ll also work together to workshop ways we can make the most of this opportunity, connect it to our local Portland community of B Corp brands, and get thousands of new people to learn about and join our movement to ‘vote’ for B Corps every day.
About B Learning Lunches
Learn and connect through timely and relevant topics around social impact business with our B Learning Lunch series. Enjoy great content and networking in community with fellow B Corps, prospective B Corps, and others who are passionate about using business as a force for good.